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Project // 2022

Dyer & Posta

A polished salon platform for services, people, and an evolving brand.

Dyer & Posta Project Preview
The Project

A closer look.

A WordPress website for Dyer & Posta, a hair salon in Kennesaw. Service discovery and a brand-focused layout introduce the salon's team, hair services, and creative work through a maintainable content platform.

DISCIPLINES
Web Design // CMS Integration // Web Development
BUILT WITH
PHP // jQuery // WordPress
YEAR
2022
Sample Case Study

A Salon Identity With Room to Evolve

Dyer & Posta presents a Kennesaw hair salon through a brand-focused WordPress website. The experience introduces the salon's team, services, and creative work, pairing a polished public presentation with a content platform suited to an evolving business identity.

The Challenge

A salon website needs to express a creative point of view while helping visitors understand the people and services behind it. The challenge is to bring those priorities together in a maintainable layout, so the brand can develop without separating its presentation from everyday content.

The Approach

  1. Use service discovery as a clear entry into the salon experience.

  2. Give the team and creative work space within a brand-focused layout.

  3. Build the presentation around a maintainable WordPress content platform.

The Deliverables

  • A polished WordPress website for the salon.
  • Brand-focused layouts for services, team, and creative work.
  • A PHP and jQuery foundation with CMS integration.

The Outcome

The salon's services, people, and visual identity share a cohesive website. WordPress connects that presentation to a maintainable content experience, giving the brand a digital home that can evolve with its work.

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